WHACK WORLD

Tierra Whack

We created the official Film-album, Whack World, a 15-minute visual album for Tierra Whack. The video consists of fifteen scenes combining grotesque and absurd situations, which convey the quirky imagination of rapper Tierra Whack.

Watch our project video

Projects

Area Of Work

Live & Brand Experiences

Services

Creative direction

Art direction

Music video direction

Music video production

Design

OUR VISION

Fifteen one-minute films, fifteen custom built sets and a whole universe of personalities—shot in 2 days.

OUR APPROACH

This project is the unlikely meeting with the singular world of Tierra.

In an approach reminiscent of a curiosity cabinet, each scene is tinted with “handmade” aesthetics and showcases the rich, spontaneous and bizarre world of the young artist.

“Whack World packs maximalist tendencies into bite-size packages.”

The New York Times

Credits

Director Thibaut Duverneix

Executive Producer Sophie Bisson

Designers & Creative Directors Thibaut Duverneix, Mathieu Léger

Assistant Director Jean-François Duplat

Producer Nicolas Comeau

Production Manager Jean-Luc Della Montagna

Stage Manager Virginie Nolin

Casting Francis Cantin

DOP John Londono

Editors Akim Gagnon, Thibaut Duverneix

1st Assistant Camera Kévin Gourvellec

Video Assist & Data Wrangler Vincent Gouin

Gaffer Stéphane Leblanc

Best Boy Electric Jean-Marc Plante

Electrician Samuel Trudelle

Key Grip Jackson Girard

Best Boy Grip Conrad Roy

Grip Fred Demers

Art Director Susan MacQuarie

Decor Technician Ingrid Wilken

Stylist Sarah Hall

Assistant Stylist Maryline Gauthier

MUA Maina Militza

Assistant MUA Josianne Cournoyer

Hairstylist Stéphane Scotto Di Cesare

MUA - Special Effects Remy Couture

Nail Artist Tamara Di Lulla

Production Assistants Yannick Boutin-Gosselin, Vincent Bélisle Ducharme, Jean-Christophe Di Mambro

Craft Service De Bons Petits Plats, Eduardo Castro Robles

Partners

Tierra Whack

Interscope Records