THE OCULUS AT THE NEW INTERNATIONAL CENTRAL PROCESSOR
Houston
Airport

Projects
Area Of Work
Airport Mode
Immersive Architecture

Services
Creative direction
Creative production
Media direction
Art direction
Design
Live action
3D / 2D Animation

Vertically drawing eyes upward towards a natural light filled space, the Oculus serves as a looking glass into the city. Through this lens, the content showcases the Houston region and welcomes visitors. Showcasing diverse and thought-provoking content on the Oculus’ giant display, the feature not only captures the attention of travelers but also elevates the airport’s image as a cultural hub.

Gentilhomme was enlisted by the Houston Airports team to create large-scale multimedia content to enhance the Oculus, a 2,000-square-foot cylindrical media feature that links the international departures and arrivals hall at George Bush Intercontinental Airport. This media feature includes a sophisticated display and control system. It was designed to display high quality creative and generative multimedia content.
Credits
Executive Creative Director Thibaut Duverneix
Executive Producer Johanna Marsal
Head of Production Erich Fox
Producer Geneviève Isabelle Michaud
Designer, Art Director & Multimedia Director Mathieu Léger
Designer, Creative Director & Multimedia Director Guillaume Cardell
Multimedia Director & Designer Lucie Brillouet
Live Action Director Mathieu Gibeault
Chief of Operations Sophie Bisson
Project Managers Carolina Iregui, Lara Maclean
Production Coordinators Clémence Decrop, Maude Blais, Julie Dalbec
Technical Director Abhinav Dabas
Waterwall Co-Director Ben Steiger Levine
Waterwall & Mural DOP Gabriel Brault Tardif
1st Assistant Camera Simon-Benoît Boisvert
BTS Video Director Sebastien Joly
Post-Production Director Mathieu Gibeault
Post-Production Lead Miriam Diana Pelletier
CGI Supervisor Arnaud Mellinger
3D Artists Miriam Diana Pelletier, Maxime Roux, Benjamin Cabrit, Étienne Garon-Vincent, Jérôme Routhier, Eddy Loukil, Gerardo Manjarrez
Programmers & Real-Time 3D Artists Étienne Garon-Vincent, François de l'Isle
VFX Artist Victor Rouillard-Beaumont
Colorist Joseph Cadieux
Music Consultant David Drury
Communications Leads Carolyne Shapiro, Hanane Msalek, Camille Gouellet
Head of Finance & Administration Virginie Beck
Credits - Branch Media
Producer John Garza
Production Coordinator Melanie McDonald
Production Assistants Jackie Jafarnia, Paige Rivero, Caleb Wenz
BTS DOP Chase Rees
Drone Pilots Alex Mondini, Andrew Adams
Gaffer Cesar Quintanilla
Best Boy Mike Turrin
Electrician Leo Taliente
Key Grips Sean Maxwell, Pete Stockton
Grips Carlos Campos, Kevin Parker, Jaclyn Peralez-Fleming
LED Wall Technician Justin Bowers (Captiv Creative)
Stylist Angelique Gioldasis
Seamster Andrew Aguilar
Wardrobe Assistant Erin Hector
MUAs Lynda Guerrero, Abiram Martinez
Craft Service Nina Kaczorowski
Credits - Vitacca Ballet
Choreographer Kelly Ann Vitacca
Dancers Megumi Nishimori, Zephaniah Casey, Khen Kurulkar, Ava Dempster, Aidan Wolf, Elissa Fonseca, Joshua Ponton, Fiona Dorr
Credits - Artists in Pursuit
Art Curator Carolyn Casey Figueroa
Mural Artists Gonzo247, Black Cassidy, Jessica Rice, Floyd Mendoza, Anat Ronen, Lee One
Partners
Houston Airport System (HAS)
Ford AV
Burns Engineering
NanoLumens
Smart Monkeys, Inc.
AV Stumpfl