THE OCULUS AT THE NEW INTERNATIONAL CENTRAL PROCESSOR

Houston
Airport

Located at the George Bush Intercontinental Airport in Houston, as part of the Terminal Redevelopment Program, the Oculus is one of the most visually engaging components of the new architectural environment of the International Central Processor.

Projects

Area Of Work

Airport Mode

Immersive Architecture

Services

Creative direction

Creative production

Media direction

Art direction

Design

Live action

3D / 2D Animation

OUR VISION

Vertically drawing eyes upward towards a natural light filled space, the Oculus serves as a looking glass into the city. Through this lens, the content showcases the Houston region and welcomes visitors. Showcasing diverse and thought-provoking content on the Oculus’ giant display, the feature not only captures the attention of travelers but also elevates the airport’s image as a cultural hub.

OUR APPROACH

Gentilhomme was enlisted by the Houston Airports team to create large-scale multimedia content to enhance the Oculus, a 2,000-square-foot cylindrical media feature that links the international departures and arrivals hall at George Bush Intercontinental Airport. This media feature ​includes a sophisticated display and control system. It was designed to display high quality creative and generative multimedia content.

Credits

Executive Creative Director Thibaut Duverneix

Executive Producer Johanna Marsal

Head of Production Erich Fox

Producer Geneviève Isabelle Michaud

Designer, Art Director & Multimedia Director Mathieu Léger

Designer, Creative Director & Multimedia Director Guillaume Cardell

Multimedia Director & Designer Lucie Brillouet

Live Action Director Mathieu Gibeault

Chief of Operations Sophie Bisson

Project Managers Carolina Iregui, Lara Maclean

Production Coordinators Clémence Decrop, Maude Blais, Julie Dalbec

Technical Director Abhinav Dabas

Waterwall Co-Director Ben Steiger Levine

Waterwall & Mural DOP Gabriel Brault Tardif

1st Assistant Camera Simon-Benoît Boisvert

BTS Video Director Sebastien Joly

Post-Production Director Mathieu Gibeault

Post-Production Lead Miriam Diana Pelletier

CGI Supervisor Arnaud Mellinger

3D Artists Miriam Diana Pelletier, Maxime Roux, Benjamin Cabrit, Étienne Garon-Vincent, Jérôme Routhier, Eddy Loukil, Gerardo Manjarrez

Programmers & Real-Time 3D Artists Étienne Garon-Vincent, François de l'Isle

VFX Artist Victor Rouillard-Beaumont

Colorist Joseph Cadieux

Music Consultant David Drury

Communications Leads Carolyne Shapiro, Hanane Msalek, Camille Gouellet

Head of Finance & Administration Virginie Beck

Credits - Branch Media

Producer John Garza

Production Coordinator Melanie McDonald

Production Assistants Jackie Jafarnia, Paige Rivero, Caleb Wenz

BTS DOP Chase Rees

Drone Pilots Alex Mondini, Andrew Adams

Gaffer Cesar Quintanilla

Best Boy Mike Turrin

Electrician Leo Taliente

Key Grips Sean Maxwell, Pete Stockton

Grips Carlos Campos, Kevin Parker, Jaclyn Peralez-Fleming

LED Wall Technician Justin Bowers (Captiv Creative)

Stylist Angelique Gioldasis

Seamster Andrew Aguilar

Wardrobe Assistant Erin Hector

MUAs Lynda Guerrero, Abiram Martinez

Craft Service Nina Kaczorowski

Credits - Vitacca Ballet

Choreographer Kelly Ann Vitacca

Dancers Megumi Nishimori, Zephaniah Casey, Khen Kurulkar, Ava Dempster, Aidan Wolf, Elissa Fonseca, Joshua Ponton, Fiona Dorr

Credits - Artists in Pursuit

Art Curator Carolyn Casey Figueroa

Mural Artists Gonzo247, Black Cassidy, Jessica Rice, Floyd Mendoza, Anat Ronen, Lee One

Partners

Houston Airport System (HAS)

Ford AV

Burns Engineering

NanoLumens

Smart Monkeys, Inc.

AV Stumpfl